Salvia Gebäudetechnik is a medium-sized, family-run company with more than 2,200 employees throughout Germany. As a professional multi-service provider, the group covers the entire technical life cycle of buildings at 30 locations throughout Germany. From planning to operation.
As Senior Marketing Manager / Senior Brand Manager, you will develop and position our brands within the Group and integrate new companies into the brand structure.
You combine strategic thinking with operational implementation and independently take topics from the idea to the finish line.
Your tasks
- Brand building: You develop and position our brands and take them from idea to implementation.
- Integration: You integrate new companies and brands into our existing brand landscape.
- Strategy & implementation: You develop brand and marketing approaches and translate these into concrete measures – e.g. positioning, storylines, claims and campaigns.
- Brand consistency: You ensure a uniform brand presence across all companies.
- Employer branding: You develop our employer brand together with HR.
- Analysis & performance: You analyze the market, competition and KPIs and derive specific measures from this.
- Collaboration: You work closely with marketing management, sales and our companies and reliably bring topics to the finish line.
- Further development: You contribute your own ideas and develop the content of our marketing.
Your qualifications
- Educational background: You have a degree in marketing, communications, business administration or a comparable qualification.
- Professional experience: You have several years of experience in strategic marketing or brand management, ideally in a B2B environment.
- Industry knowledge: Ideally, you have knowledge of the B2B, industrial or trade environment.
- Brand expertise: You have experience in brand development, brand management or the integration of companies and brands.
- Analytical ability: You have analytical strength and experience in dealing with marketing KPIs and performance analyses.
- Working style: You are characterized by strategic thinking, a structured way of working and initiative.
- Communication: You have strong communication skills and the ability to connect different stakeholders.
Benefits
- Career & development: After your extensive onboarding and induction phase, we will shape your further development in our Salvia Academy – where you will develop both professionally and personally. You can take advantage of career opportunities throughout the entire group of companies,
- Earnings & benefits: You can expect to be paid above the standard pay scale, combined with other non-cash benefits and a subsidized company pension scheme that goes beyond the prescribed framework. You are also welcome to contribute your capital-forming benefits to the pension scheme,
- Growth & market: Within 15 years, the Salvia Group has grown to become a major player in technical building equipment and services. With expertise and full order books, we not only offer a secure job, but also a company that is growing in perspective and in which you have the opportunity to grow and participate,
- Corporate culture & interaction: You will be integrated into a familiar working environment in which you will have a dynamic team and a short and open line to your management. Of course, we don’t miss out on the opportunity of an annual summer party. At Christmas time, you can join our company Christmas party and surprise others and yourself with waffles and mulled wine in a festive atmosphere,
- Coaching & courses: As a company, we naturally have to challenge, but we also want to encourage. We do this by offering training, further education or advanced training courses from our Salvia Academy. There you can deepen your knowledge in various applications and areas, learn conflict management or other soft skills, as well as refresh your knowledge in first aid courses, VOB training and other essential areas,
- Equipment & Wellbeing: We provide our employees with modern tools, the latest equipment, good work clothing and digital support through effective software, as well as high-performance hardware that is needed to do the job Open office concepts, flexitime arrangements and an eye for the needs of our employees are important to us,