The cooperative nordwest Group has been successful in the market for over 80 years. As SVG, we support our companies from Hamburg with reliable processes, short decision-making paths and an appreciative culture. For the fish division, we create the basis for professional marketing and effective sales along the entire value chain: from purchasing and importing, processing and refining to wholesale, logistics and customized services. What counts for us is cooperation: open, pragmatic, at eye level.
The Group lives by these twelve values. They shape our decisions, cooperation and leadership on a daily basis:
Appreciation – We appreciate the value of each individual
Your tasks
- You will professionalize the marketing and sales of the fish division, build sustainable structures and increase the Group’s market presence.
- You will work closely with the Executive Board, the holding company and the managing directors of the subsidiaries and consistently implement prioritized measures.
- Strategic development: market, competition and customer analyses, derivation of target segments, synergies and priorities for Germany, Europe and, if required, the USA.
- Divisional marketing and sales strategy: analysis of the status quo in the companies, development of a common framework.
- Professionalization of marketing and sales: development and harmonization of structures and processes such as CRM, lead management, reporting and KPI systems; sharpening of branding, messaging and corporate channels.
- Content and communication: development of a cross-divisional content and communication strategy for newsletters, social media, campaigns, trade fairs and events; selection and management of external partners.
- Management and implementation: regular coordination formats, decision templates, consistent tracking of measures and operational support for prioritized projects.
- Business field development and market validation: Structured development of leads, handover to sales teams, acquisition of pilot and key accounts as well as door-opener function for new markets at senior level.
Your qualifications
- Communication – talking and acting with heart
- Degree in business administration, marketing or comparable; several years of experience in strategic marketing and/or sales, ideally in B2B.
- Proven experience in setting up and managing marketing and sales processes, for example CRM and lead management.
- Experience with international markets an advantage, very good knowledge of German and English.
- Confident in using common tools, for example MS Office and CRM systems, driving license class B.
- Confident appearance, strong communication skills, high level of initiative and assertiveness; structured, analytical way of working and enjoy working in medium-sized companies.
Benefits
- Team spirit – Hand in hand for our values
- Financial strength – A solid basis as a means to success
- Trust – We keep the trust – no matter what
- Short paths, plenty of creative freedom, open cooperation
- Modern working environment and a culture in which feedback, support and development are practiced
- Flexible working with flexitime and the option of occasional mobile working
- Company health insurance as supplementary insurance
- Company pension scheme with intelligent design
- Subsidy for the Deutschlandticket
- 30 vacation days as well as Christmas Eve and New Year’s Eve off
- On-site parking facilities
- Free drinks