Your responsibilities:
* Development, implementation, and monitoring of brand plans and
channel-specific marketing plans and
sales promotion activities
* Close collaboration with key account and brand activation teams
* Preparation of agency briefings
* Briefing and managing marketing agencies across all disciplines (POS,
PR, events, social media, and media)
* Developing sales materials
* Continuously monitoring market developments, retail and
foodservice trends, and competitor activities
* Brand, training, and promotional presentations
* Planning and executing events and training sessions
* Working based on key performance indicators
* Analyzing qualitative and quantitative market research data
* Close collaboration with international brand teams
* Responsibility for budgets and results for the brands under your purview
Your Profile:
* A successfully completed degree in business administration with
a focus on marketing or a comparable education
* At least two to three years of professional experience in a comparable
position, preferably with a brand owner in the
fast-moving consumer goods (FMCG) industry
* Commitment to and enthusiasm for the alcoholic
beverages category and the key channels of retail and foodservice
* Strong customer and sales focus
* High level of motivation and initiative for a varied
role
* Confident demeanor and a winning personality
* Analytical thinking and a strong focus on solutions
* Knowledge of AC Nielsen and MS Office is a prerequisite
* Ability to work in a team and willingness to travel
Benefits
Ample creative freedom and a high degree of personal responsibility
Diverse and challenging tasks
A pleasant work environment within a motivated team
Opportunities for continuing education and professional development, including at the Digital Education Center
Flexible work hours and up to 2 days of remote work per week
Substitute teaching assignments, holiday gift bags, and staff recruitment benefits
Group accident insurance
Bicycle leasing option
Annual festival ticket raffles