Your Responsibilities
From the initial idea to performance tracking, our email campaigns are in the best hands with you: You’ll take on end-to-end responsibility, oversee implementation, and ensure that every campaign reaches its full potential.
To ensure our messages reach the right people at the right time, you’ll develop target-audience-specific content and customer journeys using professional email marketing software.
At the same time, you’ll design, manage, and analyze tests related to subject lines, content, and send times—always with the goal of making our communication even more effective.
You don’t rely on your gut feeling for effective content, but on hard data: you keep a close eye on open, click-through, and conversion rates at all times, identify opportunities for optimization, and derive concrete actions from them. You present your findings in a clear and audience-appropriate manner, making them accessible to various stakeholders.
You’re also technically proficient, managing our email marketing and CRM systems as well as the associated marketing technologies, and ensuring that everything works together seamlessly.
You’ll work closely with product management, IT, and other stakeholders, including across national borders at the international corporate level.
Above all, however, you’ll contribute your own ideas: You’ll challenge the status quo, develop new approaches, and actively drive the efficiency, relevance, and effectiveness of our CRM communications. In this way, you’ll help shape how we delight our customers and build long-term loyalty.
Your Profile
Are you completely in your element when it comes to CRM, data-driven campaigns, and customer journeys? Do you like to be in full control when it comes to campaign execution? And do you prefer to work in an environment that combines flexibility with personal responsibility? With us, you can break new ground, work in an agile and flexible way, and celebrate measurable successes together with your team. Apply now with your resume and take our CRM and email marketing to the next level.
A college degree in online marketing or a comparable qualification or training
Several years of professional experience in email marketing, CRM, or campaign management, or in customer communications
Practical experience with CRM systems and a passion for operational implementation
A very good understanding of target audiences, customer journeys, and data-driven campaign management
Confident with numbers, analyses, and evaluations, and able to present results clearly
A structured, self-directed work style and high standards for quality
A team player with strong communication skills who enjoys collaborating across different departments
Open to cultural diversity in an international environment
Very good written and spoken German and good written and spoken English
Benefits
Company pension plan, capital-forming benefits, free Deutschlandticket & bike leasing, company cafeteria
Hybrid work model: In addition to working in the office, you can also work remotely—subject to company, legal, and regulatory requirements.
Flexible work schedules, sabbaticals, subsidies for long-term care and childcare costs
Dedicated budgets for personal development and health, plus a personal equipment budget for your mobile workspace