Marketing Specialist (f/m/d) - Content & Implementation

The company pro aurum specializes in the trading and safekeeping of gold, silver, platinum and palladium and is one of the market leaders in German-speaking countries with around 150 employees. Our head office is the “Goldhaus” in Munich; other branches are located in Bad Homburg, Berlin, Bielefeld, Dresden, Düsseldorf, Hamburg, Munich, Saarbrücken, Stuttgart and Ulm. There is also a foreign subsidiary in Switzerland. We advise, trade and value all aspects of classic investments in precious metals.

• As a Marketing Specialist (m/f/d), you will play an active role in the creation and distribution of content (text, images, video) for social media channels (e.g., LinkedIn, YouTube)
• You will be responsible for implementing and maintaining a predefined content and editorial plan, and you will assist with community management and channel-specific initiatives
• In addition, you will ensure consistent brand communication based on defined guidelines
• You will be responsible for maintaining and updating website content in the CMS and implementing content adjustments within existing page structures
• You will work closely with the marketing and e-commerce teams on content-related topics
• You will also assist with the planning, organization, and documentation of marketing activities
• Your responsibilities will also include assisting with the coordination of external service providers and day-to-day operations in accordance with defined priorities

• You have completed a degree with a focus on marketing or have completed comparable training
• You have at least two years of hands-on experience in marketing (e.g., content, social media, website)
• You have extensive experience managing website content via a CMS
• You are comfortable using common social media platforms and content formats
• You have a basic understanding of KPIs and content performance
• Knowledge of tools such as Canva and Meta Business Suite, as well as experience with project or task management tools (e.g., Jira, Confluence), is a plus
• Ideally, you have experience working with performance marketing or e-commerce
• Very good German skills and good English skills are required
• You have a good sense of content, target audiences, and brand-aligned communication
• We require attention to detail in content creation and brand application
• You enjoy taking on responsibility within a clearly defined scope of work and excel at teamwork and effective coordination with other departments
• You are known for your structured and reliable work style, as well as a strong focus on execution and a hands-on approach

• More than just an employer: As a medium-sized, family-run company, we offer flat hierarchies and short decision-making processes as well as a modern workplace with excellent transport links
• Your well-being and health are important to us: In addition to our in-house lunch menu, fresh fruit and on-site massage facilities, we organize team events and offer you a job bike and corporate benefits at external partner companies
• We support your future: Benefit from our employer contribution to the company pension scheme and employee conditions for the purchase of precious metals to build up assets