As one of the leading manufacturers in the motorhome industry, we have been making our customers’ dreams of freedom and adventure on the road come true for many years.
With our brands Eura Mobil, Karmann-Mobil, and Forster, we offer a wide range of high-quality recreational vehicles. We combine traditional craftsmanship with industrial precision—always with the goal of driving innovation and quality forward.
As part of the European Trigano Group, we are part of a network with over 10,000 employees in 14 countries and are among the largest employers in Rhineland-Palatinate.
Your Mission: Holistic SEM, Social Media Management & Content
We’re looking to expand our online marketing team: Someone who can bring our motorhomes digitally to where the journey begins—onto the screens and into the search queries of our target audience. As an Online Marketing Manager (m/f/d), you’ll manage our social media channels and websites and be responsible for our search engine marketing.
Your Mission: Holistic SEM, Social Media Management & Content
In this role, you’ll bridge the gap between data-driven marketing and creative content production. You’ll work independently and always keep your goals firmly in sight.
Holistic SEM (SEO, SEA, & GEO): You’ll be responsible for our visibility in search engines. In addition to traditional Google Ads (SEA) and search engine optimization (SEO), you’ll think one step ahead and optimize our content for the AI-powered search of tomorrow.
Independent KPI Management: You don’t just outsmart the algorithms—you control them. You independently monitor your campaign KPIs. If targets or conversion rates are at risk of being missed, you don’t wait for instructions—you proactively and independently make adjustments.
Creative Campaigning & Design: You design the visuals for your campaigns yourself. Whether it’s eye-catching social media graphics, display banners, or landing page elements—you create them professionally and in line with our brand guidelines.
Content Creation (Photo & Video): You’ll grab a camera or your smartphone to produce quick, authentic content (Reels, TikToks, Stories, product photos) right next to our vehicles.
Social Media: You’ll manage and post content to our social media channels—both organically and through paid promotions—and continue to grow our community.
Your Profile: What You Bring to the Table
Qualifications: A successfully completed degree (e.g., in marketing, media studies, business, or communication design) or equivalent training.
Professional Experience: Several years of experience in online marketing with a deep understanding of search engines (Google Ads, SEO tools) and social media.
Language Skills: Good command of English and, ideally, French. You communicate confidently and effectively—both in writing and verbally.
Go-getter mentality: You work analytically and are goal-oriented. You view metrics as indicators of your success and take independent action to achieve your KPI goals.
Design Skills & an “Eye” for Design: Proficiency with tools such as Adobe Creative Cloud (Photoshop, Illustrator, InDesign, Premiere Pro). You have a keen sense of aesthetics, image composition, and typography.
Future-oriented: Terms like GEO and LLM are not foreign to you, but rather represent the logical evolution of modern search and useful tools for content creation.
Benefits
A product with wow factor: You’ll be marketing the pure feeling of freedom, adventure, and quality of life—a dream come true for anyone who wants to infuse content with genuine emotion.
Exciting tasks: Diverse projects centered around a fascinating product that people can really relate to.
Genuine autonomy: We trust in your abilities. You’ll manage your campaigns and channels independently—from concept to analysis.
Modern setup: We’ll equip you with the necessary gear (camera, drone, software, and smartphone) so you can bring your ideas to life without compromise.
Professional development: Regular participation in online conferences and a wide range of training opportunities to ensure you always stay on the cutting edge of your field.
Teamwork as equals: Close collaboration with sales and video specialists in a dynamic and supportive environment.
Remote work: Flexible work arrangements for more freedom in your day-to-day work.
Flexible work hours: Flexible schedules to help you better balance your professional and personal life.
Commuter pass: Support for your daily commute.
Subsidized lunch: Enjoy discounted meals in our cafeteria and savor delicious, balanced meals every day.
600 EUR annual health budget: Additional benefits for your health and well-being.
Company retirement plan: We support you in building your financial future.
Capital-forming benefits: Additional financial benefits to help you build your wealth.