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TEEKANNE—We are the category leader in the tea industry, with a unique portfolio of diverse flavor experiences. As a traditional and dynamic family-owned company headquartered in Düsseldorf, we’ve been constantly reinventing the classic tea experience for over 140 years. We bring our products to the global market, consistently relying on strong brands and an even stronger team. We provide a professional home for our 1,200 colleagues worldwide and support them in realizing their full potential.
Your Responsibilities
- Strategic management and further development of defined brands, sub-brands, and product lines, with responsibility for revenue, profitability, and sustainable growth
- Implementation of a consumer-oriented product line and innovation strategy aligned with brand positioning and corporate strategy
- Independently identifying market, consumer, and category potential based on consumer insights, market data, and trends
- Development of holistic product, packaging, pricing, and communication concepts (end-to-end—from idea to launch)
- Planning and managing integrated brand communication
- Analysis of market, competitive, and performance data (e.g., Circana/Nielsen) and derivation of concrete growth measures
- Planning, managing, and leading cross-functional projects in close collaboration with Sales, Shopper Marketing, Category Management, Media, Purchasing, Supply Chain, R&D, and Finance
- Management and oversight of external agencies and other service providers
Your Qualifications
- A successfully completed degree in marketing, business administration, or a comparable field
- At least 4–5 years of experience in product/brand management at an FMCG company
- Extensive experience in the end-to-end development and successful launch of new products—from identifying market opportunities through the launch to the development and implementation of sustainable activation strategies
- Strong analytical skills and experience working with market data (Circana/Nielsen, SimIT; SAP knowledge is a plus)
- High level of personal responsibility, entrepreneurial mindset, and strong execution skills
- Strong communication skills and the ability to persuade stakeholders at all levels
- Fluent German and good English
Benefits
- Exciting tasks with plenty of autonomy and opportunities to make a difference
- Developing your potential through “on-the-job training”
- A healthy work-life balance, thanks to flexible work schedules and policies for remote work
- Excellent access to the highway and public transportation, as well as use of our employee parking lot
- We’ve got you covered when it comes to food and drinks—in our on-site cafeteria and with free beverages
- TEEKANNE Fit, our award-winning wellness program with modern, attractive benefits
- Take advantage of our bike leasing program and other attractive partnerships
- A future as part of a strong team that constantly strives to achieve the best