As a trusted service partner to HR departments at companies of all sizes and across all industries, we offer a full range of services in recruiting, HR marketing, HR communications, and employer branding. With a diverse team of specialists: Our media consulting ensures that job postings reach a wide audience and are precisely targeted to the right demographics; our IT team delivers innovative technical HR solutions; our recruitment consultants search for and find qualified candidates; and our creative team, working alongside strategic campaign planning, ensures a cohesive employer brand and maximum visibility in the candidate market. Come discover our laid-back agency atmosphere and grow through diverse tasks alongside over 270 colleagues.
For me, working at Personalwerk means constantly getting up to speed on new topics and staying on top of things with the right solutions. You take on challenges and can succeed in a highly competitive market alongside a great team.
Are you ready to shape the future of marketing?
Share your ideas and help shape the marketing strategy of tomorrow.
Help shape our brand and lead innovative projects to success.
You have the ideas—we’ll give you the stage.
Apply now and join our team to implement successful marketing strategies.
Are LinkedIn, Instagram, and other platforms your playgrounds for content and social media?
Then take charge of our B2B and HR marketing channels, develop creative campaigns, engage our target audiences, and actively contribute your ideas.
Planning and implementing the social media strategy for recruiting and HR marketing topics
Creating and publishing B2B content (posts, Reels, Stories, videos) for platforms like LinkedIn and Instagram
Developing content formats for lead generation and brand strengthening (employer branding, recruiting trends, HR marketing, etc.)
Monitoring and analyzing KPIs (reach, engagement, lead management)
Community management and interaction with target audiences (HR, recruiters, HR managers, companies)
Close collaboration, topic planning, and coordination with sales, management, and other brands within the Power People Group
Planning and execution of paid social media campaigns
Collaboration with internal graphic design teams to create templates for social media posts
Your Profile
Bachelor’s degree in marketing, communications, media, or a related field
Relevant experience in B2B social media marketing
Knowledge of content creation, storytelling, and social media trends
Experience with common social media tools (e.g., scheduling, analytics)
A basic understanding of HR marketing, recruiting, and employer branding is desirable
Creativity and an instinct for content relevant to the target audience
Strong communication skills and the ability to write effectively
Analytical thinking and a KPI-driven approach to work
Very good German and good English skills
Benefits
An exciting AND secure job in a diverse industry with long-term prospects
Personalized development opportunities
Comprehensive onboarding: Intensive on-the-job training
30 days of vacation—plus December 24 and December 31 off
A healthy work-life balance thanks to flexible flex time
Work-from-home option (hybrid model)
Subsidy for personal office equipment, computer glasses, and economics courses
JobRad bike leasing: Your company bike for your commute and leisure time
Free beverages and parking spaces
Dynamic agency life with a diverse, friendly team, a laid-back work atmosphere, and plenty of creative freedom
Top-of-the-line, state-of-the-art facilities: ergonomic workstations, air conditioning in all rooms—and for your breaks, not just a coffee kitchen, but also a foosball table and our rooftop terrace with the most beautiful view of Frankfurt that Karben has to offer!
Regular team and company events