Climate change, mobility and digitalization - topics that move the world. They are implemented locally, for example with climate-neutral public transport services, daycare places or a new sewage treatment plant. The focus is on our city administration, which is taking on a wide range of tasks. Our goal is to achieve a great deal in Leonberg.
Developing the city of the future as
deputy press spokesperson (m/f/d)
with a focus on online communication and social media full-time
at the earliest possible date for press and public relations work in the Office for Strategic Management and Communication
What can you do?
- Your main task is strategic, cross-media storytelling:
- You will be responsible for and further develop the strategy of the city's social media channels
- You will continue to expand online communication, especially with regard to crisis communication and the employer brand
- You will create content for the social media channels in front of and behind the camera, operate community and content management
- You write press releases and texts, strategically plan content for the website
- You organize and accompany press events and prepare urban topics cross-media for all channels
- You will be actively involved in communication campaigns, from planning to implementation and evaluation
- You write greetings and speeches for the Lord Mayor
- You work closely with the offices and facilities of the city administration
- You will maintain and expand the network with media professionals
What should you bring with you?
- You have a degree in journalism, communications or marketing or an equivalent qualification (foreign degrees must be recognized in Germany)
- You have gained professional experience in cross-media work in editorial offices, as a freelance journalist (m/f/d) or in press relations
- You have initial experience with crisis communication
- You are familiar with social media, content creation, PR and storytelling
- You have an excellent writing style for journalistic texts in all forms
- You are experienced in working with Adobe Creative Cloud, Canva, video editing and CMS systems
- You have gained knowledge in search engine optimization (SEO, SEA) and in the use of analysis tools (e.g. Google Analytics)
- You are interested in local politics and the work of a city administration and want to communicate this in a transparent and understandable way
- You have a flair for brand management and have already gained initial experience in the areas of corporate design and corporate identity
- You are resilient, a team player, solution-oriented and able to work independently
- You are willing to work evenings and weekends
What do we offer you?
- a position with a lot of responsibility and creative freedom in the Office for Strategic Management and Communication, which reports directly to the Lord Mayor
- an interesting and varied job
- a modern working environment in Leonberg Town Hall
- a wide range of training and further education opportunities
- public transport allowance, company bike leasing and health benefits
- a low-cost lunch in the cafeteria
- a secure job in the public sector with remuneration in line with personal requirements up to pay grade 11 TVöD
- the company pension scheme of the public sector as well as an annual special payment and performance-related pay
Why Leonberg?
Between Stuttgart and the gateway to the Black Forest, Leonberg combines a historic old town, modern infrastructure and a high quality of life. Excellent transport links, a wide range of leisure activities and a lively town center make Leonberg an attractive place to live and work.
Questions
about the job, please contact our press officer Leila Fendrich on 07152 990-1011, l.fendrich@leonberg.de.
Do you want to make a difference with us?
Then we look forward to receiving your online application with work samples
in Leonberg
on our application portal
at www.leonberg.de/bewerbungsportal
by June 28, 2026.