
Hello, let's say "WE"!
We—the HUK-COBURG Insurance Group—are among the 10 largest in Germany. Founded over 90 years ago, we now serve more than 13 million customers and are the leading insurer for private households and Germany’s largest auto insurer. It’s long been a tradition for us to offer more affordable rates than other insurers. Just like our reputation as an employer where YOU can grow and achieve your personal goals. With us, you can build an exciting career—with plenty of team spirit and a sense of togetherness. We—that’s over 10,000 of us, 770 job profiles, and 35 departments—come together to offer countless career opportunities. Full of chances, but also challenges. Show us what you can do and become who you want to be.
Regional Marketing Manager (f/m/d)
Coburg, Bavaria, Germany
- Employment Type: Full-time
- Weekly Work Hours: 38 hours
- Contract Type: Fixed-term
- Contract ends on December 31, 2028
- Start date: Immediately
Here’s what you can look forward to
- Implementation of the PoS strategy
- Design and implementation of regional and local sales promotion measures
- Coordination of all process stakeholders and service providers
- Advising and supporting branch offices on regional sales promotion issues
- Analysis and implementation of sales requirements, as well as the development of appropriate measures
- Coordination of local media planning and media buying
- Conducting performance monitoring of regional marketing activities
Your Profile
- Degree in marketing or communications, or a comparable qualification
- Ideally, professional experience at an advertising agency or a company with a branch network
- Ability to conceptualize and develop new point-of-sale (PoS) initiatives to generate consultation appointments
- Experience and judgment in selecting relevant advertising channels and media for regional marketing
- Very strong project management skills
- Ideally, experience in search engine marketing (SEM)
- Analytical thinking skills, as well as strong innovation and planning skills
Our Benefits
Employer contributions
A bonus on top of your salary—in addition to 13.3 months’ salary, you can look forward to corporate benefits, travel allowances, mobility allowances, capital-forming benefits, and numerous leisure activities.
Professional Development
Achieve your goals—we offer you development opportunities through numerous training programs, subsidies for self-directed learning, and our in-house training center.
Flexibility
A good job and a good life go hand in hand—you have the option to work from home or on the go for up to half of your monthly working hours. Structure your day the way that works best for you!
Work-Life Balance
Work when it suits you best—we offer flexible work schedules with flex time that adapt to your life. You’ll also receive 30 days of vacation, time off for Christmas and New Year’s Eve, and 1.5 additional days off.
Career & Family
To ensure you feel at home with us, we create the right conditions. For us, this includes support with childcare, vacation care, and caring for family members, as well as the option to hold a leadership position on a part-time basis.
Health & Well-being
When you’re doing well, we’re doing well—programs for exercise, nutrition, and mental health, plus subsidies for gym memberships and preventive health courses.
Employee Counseling
Sometimes it’s just good to have an outside perspective—our employee counseling service supports you through every stage of life, because your health and well-being are important to us.
You Are the “We”
We stick together and stand up for one another, because only together can we create a supportive and productive work environment where your ideas and creativity can flourish. It’s the diversity of our employees that makes us a strong “WE.”
Retirement Planning
Thinking about tomorrow today—that’s what we ensure with our company retirement planning programs. So our employees can look to the future with peace of mind.
Company Bike
Cycling instead of driving—we subsidize your company bike so you can commute to work comfortably and sustainably by bike.
Have we piqued your interest?
Then apply now!
HUK-COBURG
Mutual Liability Insurance Fund for Motorizing Civil Servants in Germany, Coburg
Willi-Hussong-Straße 2 | 96444 Coburg | www.huk.de